Noelani O’HareAbout
RESUME

Designer based in New York, working across branding, visual identity, and the places where digital design meets tactile craft. Shaped by printmaking, material play, and a love for building worlds through type, image, and process. Always exploring how design can feel lived-in and human.




ProjectRoleYear
dolciBranding, Design(in progress)
LENNY x ZARA (concept) Art Direction, Branding, Design2025
Just Between Friends
Design2025

Countdown
Art Direction, Design2024

København Zoo (concept)
Branding, Design2024

Copenhagen Light Festival (concept)
Branding, Design
2024

Unholy MatrimonyDesign
2024

Drip Studio  
Branding, Design
2023

Personal Work
LENNY x ZARA Art Direction, Branding, Design2025


Art Direction
Branding
Design

Full campaign pitch deck for a hypothetical Lenny Kravitz x Zara collaboration, exploring how Kravitz’s eclectic, soulful aesthetic could live inside Zara’s clean, contemporary world. I built the visual direction, brand story, and campaign assets including moodboards, typography systems, styling concepts, and key visuals to imagine a launch that feels tactile, cinematic, and fashion-driven. The deck blends music-inspired attitude with refined retail storytelling, creating a cohesive and immersive visual world for the partnership. The full pitch deck is included below.




Full pitch deck



Apparel tag 
Keepsake
Hang tag



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