I designed a set of style frames for a pitch to Netflix’s Countdown: Jake Paul vs. Mike Tyson, building a visual language that centers intensity, momentum, and the drama of a ticking clock. The first direction explored bold numerical graphics, compressed time markers, and high-contrast typography to mirror the pressure and anticipation leading up to the fight. The frames were crafted to feel cinematic and high-stakes, blending sports grit with a sleek, digital countdown aesthetic to imagine a dynamic look for the series.

I developed a second visual direction for the pitch that leans into bright neon color palettes, energetic textures, and a more experimental, collage-driven style. This version features a shattered-glass countdown treatment, layered cutouts, and bold typographic moments that create a sense of impact and chaos. The look is loud, graphic, and adrenaline-charged, offering a more playful yet gritty take on the fight’s intensity while expanding the creative range of the campaign.