Made for a branding class, I developed a visual identity for the 2025 Copenhagen Light Festival centered around linework and bold, contrasting colors. The direction aims to communicate the concept of light in an allusive, intriguing way, using movement, rhythm, and luminous color relationships to evoke the experience of illumination throughout the city. The identity balances clarity and playfulness, imagining how the system could extend across posters, signage, wayfinding, and digital touchpoints.